Commerce Catalysts

Malibu C

03.19.2023
DTC MarketingContent creation

TURNING EMAIL SUBSCRIPTIONS INTO PURCHASES FOR
MALIBU C

DTC MarketingContent creation

THE OVERVIEW

Malibu C is one of our brand partners that has benefitted greatly from our 360° approach. In 2022, we updated Malibu C’s website and paid ads presence to drive higher brand awareness. We also wrote new copy and created new designs for Malibu C’s email automations, as well as continued to develop monthly email campaigns, both proving very successful with their devoted subscribe base and the new consumer base they’ve reached.

RESULTS

EMAIL MARKETING

54%

INCREASE IN OPEN RATE

66%

INCREASE IN CLICK RATE

30%

INCREASE IN SUBSCRIBER GROWTH

PAID SOCIAL RESULTS

85%

25%

ORGANIC SOCIAL RESULTS

638%

5K%